---
source: Redbook Research Inc.
url: https://www.redbookresearch.com
document_type: economic_release
date_retrieved: 2026-03-17
date_published: 2026-03-17
release_time: 12:55 UTC
period: Week Ending March 14, 2026
parent_publication: Johnson Redbook Index
indicators_covered: [Year-over-Year Same-Store Sales Growth]
---

# Johnson Redbook Index — Weekly Report
## Week Ending March 14, 2026

**Release Date:** March 17, 2026 at 12:55 UTC (7:55 AM ET)

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## Executive Summary

The Johnson Redbook Index reported a year-over-year same-store sales growth of **6.4%** for the week ending March 14, 2026, reflecting continued but moderating momentum in U.S. retail spending among large general merchandise retailers.

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## Key Findings

### Latest Reading

| Metric | Value | Prior Week | Change |
|--------|-------|-----------|--------|
| **YoY Same-Store Sales Growth** | **6.4%** | 6.2% | +0.2 pp |
| **Report Period** | Week ending March 14, 2026 | Week ending March 7, 2026 | — |

### Index Composition and Methodology

The Johnson Redbook Index is a proprietary indicator of year-over-year growth in retail sales, providing advance estimates of retail sales trends ahead of official government data releases and individual company earnings reports.

**Sample Coverage:**
- Approximately **9,000 large U.S. general merchandise retail stores**
- Represents **over 80% of equivalent official U.S. retail sales** collected and published by the U.S. Department of Commerce
- Sales-weighted aggregates of same-store sales estimates from major retailers

**Definition of Same-Store Sales:**
Same-store sales (also called comparable-store sales) refer to sales in stores that have been continuously open for 12 months or longer. This methodology excludes new store openings and recently closed locations, providing a consistent measure of existing retail performance.

**Data Collection and Compilation:**
Redbook Research compiles the Index by collecting and interpreting performance estimates from major U.S. retailers. Weeks are defined as retail weeks (Sunday to Saturday), and the Index sub-groups are sales-weighted aggregates of retailer-reported figures. Data is released every Tuesday morning, with advance notice to subscribers via conference call, email, or fax prior to public announcement.

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## Retail Landscape Context

The Redbook Index captures sales trends across major U.S. general merchandise retail categories, including:
- Apparel specialty stores
- Department stores  
- Discount stores
- Drugstores
- Home furnishings and improvement retailers
- Books, toys, and hobby stores
- Footwear, jewelry, sporting goods, and miscellaneous retailers

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## Recent Trend Analysis

### March 2026 Data Points

| Week Ending | YoY Growth |
|-------------|-----------|
| March 14, 2026 | 6.4% |
| March 7, 2026 | 6.2% |
| February 28, 2026 | 6.7% |
| February 21, 2026 | 6.4% |
| February 14, 2026 | 6.9% |

### Interpretation

The 6.4% reading for the week ending March 14 indicates **solid but moderating consumer spending** among major retailers. The index remains elevated but shows a slightly softer pace compared to early-to-mid February levels, consistent with seasonal retail dynamics and consumer spending patterns heading into late winter/early spring.

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## Historical Context

The Johnson Redbook Index has tracked U.S. retail sales trends since **1964**, establishing itself as one of Wall Street's oldest and most-watched private economic indicators.

**Long-Term Statistics (2005–2026):**
- **Average:** 3.79%
- **All-Time High:** 21.90% (November 2021 — holiday season surge)
- **All-Time Low:** -12.60% (May 2020 — COVID-19 lockdown impact)

The exceptional highs in late 2021 and lows in 2020 reflect extraordinary pandemic-related demand swings; normalized non-pandemic volatility centers around 2–6% YoY growth.

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## Market Significance

The Redbook Index is a leading indicator of:
- **Consumer Spending Trends** — provides early signals of retail demand shifts
- **Business Cycle Position** — tracks discretionary spending patterns
- **Sector Rotation** — identifies shifts between discount and premium retailers
- **Inflation Dynamics** — signals pricing pressure in consumer-facing sectors
- **Monetary Policy Implications** — influences expectations for Fed rate decisions

The index is released every **Tuesday morning** and does not appear in standard economic calendars, making it a proprietary edge for institutional traders and macro strategists.

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## Data Quality and Availability

**Frequency:** Weekly (Tuesday releases)

**Dissemination:** 
- Public release: Tuesday mornings (typically 7:55–8:55 AM ET)
- Subscriber advance notice: Via conference call, email, or fax

**Format:** Proprietary weekly reports in PDF format available to subscribers

**Currency:** Year-over-year percentage change (%)

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## Related Publications by Redbook Research Inc.

Redbook Research publishes complementary products for comprehensive U.S. consumer economy monitoring:

1. **Johnson Redbook Same-Store Sales Monthly** — 14-page monthly analysis of same-store sales data by company and retailer category, including year-over-year, quarterly, and annual comparisons plus historical rankings.

2. **Johnson Redbook Consumer Indicators** — 62-page monthly comprehensive review covering 150+ consumer indicators including spending, personal income, employment, housing, and inventories.

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## Source Attribution

**Primary Source:** Redbook Research Inc. (redbookresearch.com)  
**Release Authority:** Johnson Redbook Service  
**Category:** Consumer Spending / Retail Sales  
**Country:** United States  
**Importance Rating:** High (Wall Street proprietary indicator)

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**Document Version:** Initial Release Summary  
**Data Confidence:** Official Redbook Research Inc. release  
**Last Updated:** March 17, 2026 at 13:00 UTC
